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RealTruck

Manufacturer and digital destination for truck, Jeep, Bronco and off-road accessories.

Overview

RealTruck designs, manufactures and sells truck, SUV and Jeep accessories, operating as both manufacturer and retailer across more than two dozen in-house brands. Its catalogue covers tonneau covers, bed liners and mats, racks and carriers, caps and camper shells, nerf bars and running boards, bumpers, tool boxes, floor liners, seat covers, lighting, and mobile electronics mounting. In-house products include the FRC-4000 retractable tonneau cover with EZ-off technology, a 2026 iF Design Award winner, along with the MX4 EZ-Lift bed cover, the Ascend truck cap and the Elevate rack system. The company says its products are made across more than 30 facilities in the United States and backed by a US-based customer service team. A RealTruck Builder tool renders accessories on a specific truck in 3D, with more than 250,000 builds created. Among the brands it carries is a Public Safety Division line, alongside third-party names including Havis, Rugged Ridge, Husky Liners, BackRack and Ranch Hand.


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